Ascend / Salesforce

Ascend is a Nonprofit Constituent Relationship Management (CRM) and Donor Management Software used by Loyola University Chicago's Advancement department. Built on Salesforce technology, Ascend is a comprehensive fundraising and constituent engagement platform developed by the vendor Kindsight.

• Donor Database: Manage donor profiles, including individuals, foundations, and companies.
• Data Integration: Automatically process data from multiple sources to create and update constituent information.
• Prospect Management: Use recommended actions, reporting, and analytics to optimize fundraising and engagement.
• Gift Processing: Simplify gift matching, bulk processing, and pledge commitments.
• Grateful Patient Management: Comply with HIPAA to assign prospects, obtain physician feedback, and create contact reports.
• Mobile and Web Access: Access constituent profiles in real-time from any device.
• AI Integration: Use AI-powered tools to generate content and personalize communication.
• Constituent Portals: Foster community engagement and inspire action through personalized portals.
• Automated Email Responses: Send automated email responses to constituents.
• Donor Segmentation: Segment donors to improve fundraising campaigns.

• Scalability: Ascend is designed to be flexible and adaptable to the needs of different organizations.
• Security: Built on Salesforce, Ascend offers multi-layered security controls to protect sensitive data.
• Data Integration: Ascend processes data from multiple sources, automatically correcting inaccuracies.
• Automation: Automated email responses, content generation, and gift matching save time and increase efficiency.
• Advanced Analytics: Use Ascend’s analytics tools to improve fundraising campaigns and decision-making.
• Mobile and Web Access: Real-time access to constituent profiles from any device enhances productivity.
• HIPAA Compliance: Ascend meets HIPAA standards, making it suitable for use by hospitals and medical centers.
• Prospect Management: Tools to help optimize fundraising and engagement activities.
• Simplified Gift Processing: Streamline complex pledge commitments and bulk processing for efficiency.
• Constituent Portals: Provide tools to foster community engagement and inspire action.

This service is available at no additional cost to eligible* individuals or departments, as it is fully funded by the institution.

For assistance or questions regarding this service, please contact the ITS Service Desk at: Email: itsservicedesk@luc.edu or Phone: 773/508-4487